DMSE SPORTS, NEW ENGLAND-BASED LEADER IN SPORTS EVENT MANAGEMENT WORLDWIDE, SET TO CELEBRATE '30 YEARS RUNNING' MARCH 12

DMSE's 30th Anniversary Gala to benefit the DMSE Foundation’s new Running in Places program for Boston-area school children

BOSTON — DMSE Sports, Inc., a New England-based leader in sports event management worldwide, will mark 30 years running with a gala event on Saturday, March 12 from 6:30 to 11 p.m. at the Quincy Marriott. 

Registration for the DMSE 30th Anniversary Gala, which is open to the public, is online at www.30yearsrunning.org. Proceeds from the event – which will feature a silent auction, guest speakers, drawings and other activities – will benefit the DMSE Foundation’s new Running in Places program that combines physical fitness with greater Boston’s educational and historic locations for area public school children. 

Founded by Dave McGillivray in 1981, DMSE’s first event, the Bay State Triathlon at Spot Pond in Medford, Mass., attracted 100 participants. Last month, McGillivray, long-time director of the BAA Boston Marathon, consulted on the 60,000-runner Singapore Marathon. 

DMSE has produced or consulted on more than 900 events in all, including the 1996 Atlanta Olympic Games, the U.S. Women’s Olympic Marathon Trials, and the TD Bank Beach to Beacon 10K in Maine. DMSE works on more than 30 road races, marathons, and other athletic events each year throughout the U.S. and around the globe.

Along the way, DMSE has helped raise millions of dollars for dozens of charitable causes and enabled countless recreational runners to reach their fitness goals.

“With all that history and all that has been accomplished we want to celebrate 30 years running for DMSE and all the people who have come together to make it what it is today,” McGillivray said. “We are inviting the athletes, volunteers, staff, consultants, media, sponsors, celebrities, family, and friends to come and join us because this event is for them. We want to take a look back at where we came from, where we’ve been, where we are and where we’re headed and to give a big thank you to everybody. It’s been a great 30 years and we’re looking forward to 30 more.”

Toni Reavis, an Emmy Award-winning pioneer and leader in the field of running broadcasting, will serve as master of ceremonies. Runner’s World Magazine once described Reavis, who lives in San Diego and got his start in Boston, as “the most insightful – and funny – talking head in running.”

The Gala also will feature a range of intriguing silent auction items, so far including Celtics playoff tickets, dining at top Boston restaurants, luxury spa treatments, airline tickets to anywhere in the U.S., and a football signed by the undefeated 1972 Miami Dolphins. In addition, a number of local celebrities and notable athletes are expected to attend the event. Sponsors lined up so far include John Hancock and Ashworth Awards. Tickets are $75 per person for the dinner and evening, and all proceeds will benefit the Running in Places Program. 

For additional information on attending the event, becoming a sponsor or to reserve a table for your organization, contact Billy Sheehan, managing director of the DMSE Foundation, at billythecoach@verizon.net or by phone at 978-689-0957. 

The Foundation has set up a Facebook page, where a new video of McGillivray talking about the 30-year anniversary is posted. The video is also posted at www.dmsefoundation.org.